After India, Motorola has officially launched the Moto E in the United Kingdom (UK) for as low as ?89, the most affordable smartphone from Motorola so far.
Motorola said that Moto G has been the result of extensive customer feedback as they focused on four key factors during the development stage of the device. These are: build, power, style and software.
In the official blog of Motorola, the company said ?Nine months ago we launched the Moto franchise and flagship Moto X, which brought new value to smartphone buyers through exclusive experiences like Touchless Control and Moto Maker, and the fastest software upgrades in the industry. Then we introduced Moto G, an exceptional phone at an exceptional price and now the best selling smartphone in Motorola history.?
Moto E: MADE TO LAST. PRICED FOR ALL.
In the official website of Motorola, Moto E was introduced via the four (4) key factors which has been the foundation during the development of the device, namely:
Built to last
Moto E has a high-resolution 4.3? display with 256ppi, the sharpest in its class. Everything from photos to videos to web pages comes to life in brilliant detail. Plus, Corning? Gorilla? Glass and a water-resistant splash guard help protect it for lasting durability.
Power to last
With a long-lasting 1980 mAh battery you can go all day without plugging in. So you can think about everything you want to do, not how much time you have to do it.
Software to last
Moto E runs Android? 4.4.2, KitKat?, the latest version of the world?s most popular mobile platform. And with a guaranteed upgrade, you?ll know you?re always up to date with the best Android experience.
Style to last
Moto E features colorful interchangeable backs — called Motorola Shells — providing more than 20 color and design combinations to let you personalize the look of your phone.
?We believe it?s time the feature phone era came to an end and that quality smartphones are made accessible and affordable for all. Say hello to Moto E and join us in officially saying goodbye to the feature phone forever,? Motorola said.
KEY SPECIFICATIONS OF MOTOROLA MOTO E
|Model||Motorola Moto E (Model:?XT1022)|
|Display||4.3-inch qHD (960x540p) screen with Corning Gorilla Glass 3Pixel density : 256 ppi (pixels per inch)|
|OS||Android v4.4 KitKat OS|
|Processor||1.2GHz Qualcomm Snapdragon 200 series dual-core CPU|
|GPU||400MHz Adreno 302|
|Storage capacity||4GB, expandable up to 32GB|
|Camera||Main: 5.0-megapixel camera (no flash)Front : no camera|
|Battery||1980 mAh (Li-Ion);Can provide power for close to 24 hours under mixed media usage|
|Add-ons||Dual-SIM slots, Bluetooth v4.0 (with LE), Wi-Fi (802.11 b/g/n), micro-USB v2.0, microSD card slot, FM radio,|
|Dimensions||124.8x 64.8 x 12.3 mm|
|Colours||White and Black|
(Photo courtesy of http://www.motorola.co.uk/consumers/mobile-phones/Moto-E/moto-e-gb.html)