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Google to launch Android TV, rumors say

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Google is planning to launch ?Android TV?, leakster said.

According to the leakster, who claimed to have obtained what they call an ??internal Google document?, the company is getting ready to unveil its next TV effort — the Android TV.

In additional, they said Google explained that “Android TV is an entertainment interface, not a computing platform. It?s all about finding and enjoying content with the least amount of friction. It will be “cinematic, fun, fluid, and fast.”

Also, reports said that Google’s document reads that the company wants to make access to content “simple and magical” that is should not take more than three clicks or gestures to go from the homescreen to enjoying a new piece of content.

The leakster also said, ?Google?s new vision for Android TV is less ambitious and easier to understand. The company is calling for developers to build extremely simple TV apps for an extremely simple set-top-box interface.?

Rumors described what Android TV looks like saying that its interface will consist of a set of scrolling “cards” representing movies, shows, apps, and games. The remote control with a four-way directional pad will let users to scroll left and right through different suggestions, or up and down through different categories of content. Luster said, ?Much like in other set top boxes, each item will be like a miniature movie poster or book cover, and you?ll pick the one you want. The controller will also have Enter, Home, and Back buttons to help get around, and there will be “optional” game controllers.”

Moreover, the rumored Android TV is alleged to support voice input and notifications. Quoting the leakster, ?Google is encouraging developers to only use notifications in very limited cases. In total, Android TV is remarkably similar to Amazon’s just-released, Android-based Fire TV.”

It could be remembered that in the last quarter of 2013, Chrome and Android chief Sundar Pichai said that “Google TV is moving forward in a major way” and many believed that this would be the rebranding of Google TV into Android TV.

“Google TV is a new experience for television that combines the TV that you already know with the freedom and power of the Internet. With Google Chrome built in, you can access all of your favorite websites and easily move between television and the web. This opens up your TV from a few hundred channels to millions of channels of entertainment across TV and the web. Your television is also no longer confined to showing just video. With the entire Internet in your living room, your TV becomes more than a TV ? it can be a photo slideshow viewer, a gaming console, a music player and much more. Google TV uses search to give you an easy and fast way to navigate to television channels, websites, apps, shows and movies,” said the company during its launching way back 2010.


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