If you remember the Super Mario Bros. movie adaptation in 1993, then you?ll understand why we haven?t seen some Nintendo characters plunging in for movie deals and appearances. The disaster movie made the game company take careful steps before going back to the big screen industry. But with the turn of the tides, Shigeru Miyamoto, the mastermind behind the iconic Nintendo characters, will be keeping an open mind in joining with Hollywood again, according to Fortune.
Nintendo?s Software Planning & Development, a group headed by none other than Shigeru Miyamoto, will apparently manage their relationship with the Hollywood Industry. ?For Nintendo IP, a more active approach will be taken in areas outside the video game business, including visual content product and character merchandising,? the company shared, according to Fortune.
To put it in plain words, they?re planning to make more movies and more toys. So for young kids who haven?t been introduced to Nintendo?s phenomenal characters and for the young-at-heart who wants to see them in a bigger screen, it will be a win-win situation.
The desire to actually join the movie industry started a few years back in 2012, when some of Nintendo?s character was shown in the hit movie ?Wreck-it-Ralph.? And after having a successful run, they did it again with Adam Sandler?s ?Pixels? directed by Chris Columbus, who convinced Nintendo to feature Donkey Kong but unfortunately didn?t go so well, shared by Fortune.
?After months and months of meeting with the board of Nintendo that agreed that we were going to treat Donkey Kong with respect and proper gameplay, which was very important, and bringing Donkey Kong into the film was a slam-dunk for us,? director Chris Columbus said, posted by Wired.
With Shigeru Miyamoto being in charge with the Nintendo characters going into movies, there will definitely be a lot of courting and convincing. ?We?ve had, over the years, a number of people who have come to us and said ?Why don?t we make a movie together ? or we make a movie and you make a game and we?ll release them at the same time??? Miyamoto said, according to Fortune.
?Because games and movies seem like similar mediums, people?s natural expectation is we want to take our games and turn them into movies. I?ve always felt video games, being an interactive medium, and movies, being a passive medium mean the two are quite different.?
So an open-minded Shigeru Miyamoto is going to be a good thing for fans especially Hollywood players. ?As we look more broadly at what is Nintendo?s role as an entertainment company, we?re starting to think more and more about how movies can fit in with that ? and we?ll potentially be looking at things like movies in the future.?
Reports from Fortune also suggest that the game maker also announced a partnership with Universal Studios in terms of making them park rides and attractions based on Nintendo characters. As of now, Nintendo has yet to announce film or TV partnerships, but hearing Shigeru Miyamoto?s words is a sign of good things that are about to come.