Sony Responds To NPD Numbers

by Torrence Davis

Well here we go again with the dog and pony show.  Sony’s PS3 came in second this month and here is their response to the NPD numbers:

PlayStation by the Numbers

May 2008

PS3 Eclipses Xbox 360 Hardware Sales; PS3 Hardware Sales Growth Exceeds 155 Percent Year-Over-Year

PLAYSTATION®3 (PS3™) continued its break-out year, selling 208,709 hardware units in May. 22,106 more units than Microsoft’s Xbox 360 (according to NPD May 2008 sales data).

Spurred by enthusiasm for Grand Theft Auto IV and the exclusive releases of SingStar for PS3 and Haze, 1.26 million software units were sold for PS3 in May, representing an increase of 234 percent from this time last year.

  • 442,910 of copies of Grand Theft Auto IV were sold for PS3 in May, with more than 1.4 million of copies of the game sold for PS3 in the U.S. to date. More than 32 percent of U.S. PS3 owners have purchased a copy of Grand Theft Auto IV, a 6 percent higher attach rate than Xbox 360.
  • PS3 hardware sales momentum is expected to continue in June, spurred by the highly anticipated launch of Metal Gear Solid 4: Guns of the Patriots, exclusively for PS3, as well as the introduction of the special edition Metal Gear Solid 4: Guns of the Patriots PS3 bundle.
  • Popularity of the PLAYSTATION®Network continues to rise, with more than 20 million pieces of content downloaded from the PlayStation®Store in May (11.6 million for North America), including the monster hit echochrome. There are currently more than 9 million registered PLAYSTATION Network accounts worldwide (nearly 4.2 million in North America) with more than 160 million pieces of content downloaded from the PlayStation®Store to date.

PSP® (PlayStation®Portable) continued to boast solid sales in May with 182,310 PSP hardware units sold. In June, SCEA launched an exclusive God of War: Chains of Olympus PSP bundle including the Superbad UMD and a PSN voucher to download Syphon Filter: Combat Ops, which will further increase sales of the handheld.

PlayStation®2 (PS2) also had another strong month in May with hardware unit sales reaching 132,708 units, up 6.7 percent over the previous month. More than 42.2 million PS2s have been sold to date.
Power of the PlayStation Portfolio
The PlayStation brand continued to generate impressive sales, earning $331.6 million in May.

Year-to-date (Jan-May), the PlayStation brand generated close to $2.27 billion in revenue, 46 percent higher than Microsoft, and representing an increase of more than 17 percent year-over-year.
PlayStation total hardware revenue was $133 million in May, 98 percent higher than Microsoft, and representing a year-over-year growth of over 20.4 percent.
PlayStation total software revenue in May was $159 million, representing a year-over-year growth of 19.2 percent.

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4 Responses to “Sony Responds To NPD Numbers”

  1. Umm wow.

  2. The PS3’s cheapest console is $399 bucks and it’s outselling the Xbox 360 when it’s cheapest console is $279.99 in the United States. In my opinion, the 360 should be selling at least 300,000 consoles each month in the U.S. because it’s cheapest console is just $30 bucks more than the Wii…. I guess Microsoft’s majority hardcore gaming market and limited broad appeal only goes but so far. I wonder what that big mouth Aaron Greenberg has to say now….absolutely nothing that’s what.

    It’s just funny because Aaron Greenberg was making a big deal about the 360 outselling the PS3 in April in the U.S. by just a measly 900 units, but now the PS3 has outsold the 360 by 20,000+ units in May.

  3. Who cares? Just play games or GTFO.

  4. Microsoft teased big news at E3. Some are saying price drop, but I think it’s something more. Probably a new SKU with a feature that will cause jaws to drop. Blu-Ray anybody?

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